Granify

The new Granify office, we’re loving it here!

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Part 4: Beginner’s Guide to Shopping Cart Abandonment

Shopping cart abandonment is a huge problem for every online retailers. Between 2/3 and 3/4 of shoppers that place items in their cart will never complete the purchase. The revenue that’s lost can be the difference between a successful online shop and an unsuccessful one. So what are some of the root causes of shopping cart abandonment, and what can you do to decrease it on your e-commerce store?

Learn more here.

Thinking Forward: 10 Things Your Small Business Website Needs to Have →

thinkingforward:

Just because your business has a website does not mean that people will be able to easily find it or navigate it.

Whether you are starting from scratch or revamping your existing site, the three most important qualities to keep in mind are: design, usability, and content.

When done…

An E-Commerce Story Worth Watching: An Interview With the Lovely Ladies at Poppy Barley Made to Measure Footwear 

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Welcome to the club, Dollar Shave Club. Granify’s Hall of Fame gives tribute to ecommerce sites who are truly kicking ass! 

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What is the importance of A/B Testing on your Ecommerce site? Learn more here. 

Happy Mother’s Day Mama’s!

shawnbesabella:

“If every mom in the world knew how awesome they were, every problem in the world would be fixed.”

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vitalyvt:

Social Media and the Growth of E-Commerce [infographic]

Social Media And The Growth Of E-Commerce – infographic

Did you know that e-commerce, which…

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A question for the beginners: Do you know how many paying customer you’re getting from your recent Adwords campaign? Facebook? Twitter? How about the number of pages the average visitor is looking at or how long people are browsing your site? Do you know how many people start the checkout process but don’t complete it? All these metrics are key to showing you where your store’s strengths and weaknesses lie, but without analytics goals, you won’t be able to truly understand not just the habits of your visitors but also the difference between your visitors and your paying customers.

Check out some great tools for tracking your customers here.

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Morning folks, make sure to get your stretches in. Please take Batgirl’s advice.